Project Description

Cradle to cradle (VPRO)

The vision of Braungart and McDonough sounds provocative, ‘We must not consume less, but more.’ It’s possible! If we stop making ‘less bad’ products and exclusively intelligent design products made of materials that we can always return to technical or biological cycles.

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Cradle to cradle (VPRO)
Year: 2006
Runtime: 49:34 min
Production: VPRO Tegenlicht